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Marketplace Research Project


Announcement that states "We have a Research Survey for you!"

Marketplace Survey:

The Indie Sellers Guild Foundation is launching a large-scale research project to learn what sellers and buyers need from an online marketplace for handmade and vintage goods.

Up till now, the discussion about e-commerce platforms has been dominated by investors, economists and academics—not the sellers who use the platform everyday to make a living.

The Indie Sellers Guild Foundation is working to rectify that with a survey based research study. The survey will asks sellers and buyers alike what they are looking for in an online marketplace, including topics such as:

  • Shipping
  • Customer service from the platform
  • Type of sellers on the platform
  • Search features
  • Fees
  • Platform policies and enforcement

This research study is being done with Samantha Close, Ph.D. in cooperation with the Indie Sellers Guild.

The findings of this research will be written up in a white paper available to to sellers and marketplaces alike and used by the Indie Sellers Guild to create a ranked accreditation system for marketplaces. 

We have collected all responses for the first open-ended version of the survey, and will be releasing a multiple choice version soon. If you wish to participate in the survey, please click here to provide your email address. We will not use this email to contact you for any reason other than for this research study.

To learn more about the Indie Sellers Guild visit our About page.