The Indie Sellers Guild is uniquely positioned to learn – from our seller members – when a marketplace is employing a successful strategy to bring shoppers to the platform. We will study these strategies and share them with our accredited marketplaces. We will encourage new marketplaces to collaborate, not compete – by choosing a seller niche not yet served by one of our accredited marketplaces, using creative ideas to reach buyers in that niche, and sharing those ideas with other marketplaces in the program, so they can be adapted to other buyer niches. We will provide creative indie sellers with training on how to develop buyer followings, and bring those buyers to new marketplaces.
